Biography in English

Graduated from HItotsubashi University. Majored in art history. Naoto joined Dentsu in 1984 and started his career as a space planner. Designed many showrooms and booths for business exhibitions, and planned some art exhibitions as a curator. In 1997, moved to the interactive creative division and started making cyber works as a creative director and copywriter. After leaving Dentsu, Naoto became an independent Creative Director and Curator. Making many works not only in advertising but also in media art. And also Naoto is a Professor, Faculty of Communication Studies at Tokyo Keizai University from 2017.

Won San Francisco Invision Awards Grandprix in 1999, One Show Interactive Gold in 2005, Cannes Cyber & Media Sliver Lions in 2007, and Cannes Promo & Activations Bronze Lions in 2015. Judged Cyber Lions at Cannes in 2003, and twice for One Show Interactive in 2003 and 2005, and Cyber Lotus at Adfest in 2006. And also the president of juries at Tokyo Interactive Ad Awards in 2008.